Part of the system

Google Ads and Meta Ads for trade businesses

Ads are the accelerator of the system, not the foundation. Once your site, follow-up, and reviews are in place, we put targeted traffic on top: Google Ads for people searching right now, Meta Ads for people who still need to discover your work. Everything measurable through to the inquiry, so you know what every campaign returns.

What you get

Campaigns in your region

Keywords per service and ads that only run in your own service area. No clicks from cities you would never drive to anyway.

Landing pages that match

Someone who clicks on stair renovation lands on a page about stair renovation. Ad and page tell the same story, and that directly lowers your cost per inquiry.

Measurable down to the inquiry

Every inquiry is tied back to the campaign it came from. In the dashboard you see real inquiries per channel, not just clicks.

Reporting in plain language

One monthly report: what was spent, what came out, what we will do differently. Not thirty pages of charts you can do nothing with.

How it works

01

Plan

Together we pick the services you want to grow and the area to grow them in. That is the base for the keyword and campaign plan.

02

Live

Campaigns and matching landing pages go live. Start small, measure, and only scale once the numbers hold up.

03

Measure

Every click and every inquiry is tracked and connected. Per campaign we see what an inquiry costs and what it brings in.

04

Adjust

Every month: stop what does not work, double down on what does. Ads are never finished, and that is exactly why they keep performing.

From the field

Our first Meta campaign for BPM Parket delivered 30 inquiries for 503 euros, roughly 12 euros per inquiry. More important than those numbers: it showed that ads only pay off when the follow-up behind them works. That is exactly why this is an add-on to the system, not a standalone product.

Questions

Questions about ads

Next to the management fee you should count on your own media budget, which depends on your region and trade. We deliberately start small to measure what an inquiry costs, and only scale when the numbers hold. You will find the add-on rate on the pricing page.

Want to see how this works for your business?

We work with a maximum of 1 business per trade per region. Once your area is taken, the opportunity goes to someone else.

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